AT Internet

AT Internet

Enterprise content intelligence and analytics platform for media companies. Chartbeat competitor Piano Analytics tracks editorial content performance metrics including page views, engaged time, and audience segments.

Back to Vendor Library

Overview

AT Internet (now Piano Analytics) is an enterprise analytics platform primarily used by European media companies and publishers. It provides content performance measurement, audience segmentation, and editorial analytics.

What This Script Does

The AT Internet/Piano Analytics script tracks page views, content engagement (time on page, scroll depth), and user interactions across editorial content. It sets first-party cookies to identify returning visitors and measure audience metrics. The script collects page URLs, content categories, referral sources, device information, and engagement data. Data is processed on European servers, and the platform provides GDPR-compliant configuration options including cookie-less tracking modes.

Consent & Compliance

Consent category: Analytics

AT Internet/Piano Analytics is a content analytics tool. Under GDPR, the tracking cookies and visitor identification require opt-in consent. However, AT Internet offers an exempt analytics mode in some EU jurisdictions (notably France, where CNIL has recognized certain configurations as exempt from consent requirements when properly anonymized). Under ePrivacy, the standard configuration with cookies requires consent. The cookie-less mode may reduce consent requirements in specific jurisdictions.

Should You Block This Without Consent?

Conditional. In standard configuration with cookies, block until analytics consent is granted. If configured in CNIL-exempt mode (anonymized, first-party only, limited retention), it may be loaded without consent in France and similar jurisdictions. Check local DPA guidance.

Visit website

Consent Categories

Analytics

Also Known As

Piano AnalyticsAT Internet analyticsXiticontent intelligencemedia analytics platformEuropean web analytics

Industries

Computers Electronics and Technology

Tracked Domains (1)

xiti.comAnalytics

Frequently Asked Questions

Does AT Internet (Piano Analytics) need visitor consent?

Conditionally. In standard configuration with cookies, AT Internet requires analytics consent under GDPR and ePrivacy. However, AT Internet offers a CNIL-exempt analytics mode in France that may operate without consent when properly anonymized, using first-party-only data with limited retention periods.

What tracking does the AT Internet script perform?

AT Internet tracks page views, scroll depth, time on page, and user interactions across editorial content. It sets first-party cookies to identify returning visitors and measure audience metrics. The script also collects page URLs, content categories, referral sources, and device information, with data processed on European servers.

How does ConsentStack handle AT Internet tracking?

ConsentStack detects AT Internet (Piano Analytics) scripts and assigns them to the analytics consent category. In standard mode, scripts are blocked until analytics consent is granted. ConsentStack can also recognize CNIL-exempt configurations where applicable, allowing anonymized tracking to load in jurisdictions that permit it.

Related Vendors

Google
Google
Google is the dominant provider of web analytics, advertising, and infrastructure tools. Scripts like Google Analytics, Tag Manager, Ads, and reCAPTCHA collect behavioral data, manage tag firing, serve targeted ads, and detect bots. Sets persistent cookies to track users and correlate activity across sites.
Google Analytics
Google Analytics
Google Analytics is the world's most widely deployed web analytics platform. Scripts track page views, sessions, user demographics, traffic sources, and conversion events. Drops cookies to identify returning visitors and attribute user journeys across sessions.
Firebase
Firebase
Firebase is Google's mobile and web application development platform offering authentication, real-time database, cloud functions, and analytics. Web SDK scripts initialize Firebase services and may track app events via Firebase Analytics, which is powered by Google Analytics 4. Widely used in single-page apps and PWAs for backend infrastructure and usage tracking.
Microsoft
Microsoft
Runs Clarity (session recording and heatmaps), the Microsoft Advertising UET tag (conversion tracking), and Bing's remarketing pixel. Clarity injects a recording script that captures mouse movements, clicks, and rage clicks. The UET tag fires conversion events to tie ad clicks to on-site actions across Microsoft's ad network.
Microsoft Dynamics 365
Microsoft Dynamics 365
Microsoft Dynamics 365 is a suite of CRM and ERP applications that integrates with websites through tracking scripts and embedded forms. Web tracking code captures visitor behavior, page views, and form submissions to build customer profiles and score leads. Sets cookies to identify returning visitors and attribute marketing touchpoints across sessions.
LinkedIn Insight Tag
LinkedIn Insight Tag
LinkedIn Insight Tag is a JavaScript tracking pixel for LinkedIn's advertising and analytics platform. The tag fires on every page view to collect URL, referrer, IP address, and device data for conversion tracking, website demographics reporting, and retargeting audience building. Sets cookies to identify LinkedIn members across advertiser websites.

Manage consent for AT Internet

ConsentStack automatically detects and manages AT Internet trackers so your site stays compliant with global privacy regulations.

Get started