Navegg

Navegg

Navigational and pop-up advertising network used by browser toolbar publishers. Navegg scripts collect behavioral data in the browser to build audience profiles for targeted advertising across the Navegg publisher network in Brazilian and Latin American markets.

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Overview

Navegg is a behavioral data and audience profiling platform primarily active in Brazilian and Latin American markets. Its scripts collect browsing behavior to build audience segments used for targeted advertising across the Navegg publisher network.

What This Script Does

  • Collects behavioral signals including page views, navigation patterns, and content interests
  • Builds audience profiles based on browsing history across Navegg network sites
  • Sets cookies to track users across publisher properties
  • Shares audience segments with advertising demand partners for targeted ad delivery
  • Sends behavioral data to Navegg servers for profile enrichment

Consent & Compliance

  • Category: Marketing / Analytics
  • GDPR: Requires consent. Builds cross-site behavioral profiles for advertising purposes.
  • CCPA: Qualifies as sale/sharing of personal information through audience segment distribution.
  • ePrivacy: Requires consent for cookies used in behavioral profiling and cross-site tracking.
  • LGPD (Brazil): Requires consent under Brazil's data protection law for behavioral profiling.

Should You Block This Without Consent?

Yes. Navegg scripts exist for behavioral profiling and ad targeting. They collect data across sites to build audience segments and should be blocked until consent is obtained.

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Consent Categories

Marketing
Analytics

Also Known As

naveggnavegg audiencenavegg brazilbehavioral targetingLatin America ad network

Industries

Computers Electronics and Technology

Tracked Domains (1)

navdmp.comMarketing

Frequently Asked Questions

Does Navegg require cookie consent?

Yes. Navegg sets cross-site behavioral tracking cookies to build audience profiles for targeted advertising across its publisher network. This constitutes marketing and analytics processing that requires explicit opt-in consent under GDPR and ePrivacy.

What does Navegg track on my website?

Navegg sets cookies to track user behavior across publisher properties in Latin American markets. It collects browsing data to build audience profiles for ad targeting. The cookies are cross-site identifiers used to recognize users across the Navegg publisher network.

How does ConsentStack detect and manage Navegg?

ConsentStack identifies Navegg scripts and assigns them to the marketing category. The script is blocked until the visitor consents to marketing cookies. If consent is denied or withdrawn, the Navegg script does not execute and no tracking cookies are set.

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Manage consent for Navegg

ConsentStack automatically detects and manages Navegg trackers so your site stays compliant with global privacy regulations.

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